Madison Row is ready to celebrate the holiday season with candy canes, hot chocolate and preferably some mild weather.

Restaurants, shops and storefronts in between will be offering deals or holiday inspired activities from 12 to 4 p.m. on Saturday, Dec. 7. Look out for Santa, who will be around the street and in shops!

Follow the balloons to find participating businesses!

The event is immediately followed by the 9th annual tree lighting ceremony at Mary Bartleme Park at 5:30 p.m.

PARTICIPATING BUSINESSES:

Kids & Company-- A holiday activity available for children, and a healthy snack (1144 W. Madison St.)

727 W. Madison-- A hot cocoa/coffee station with a popcorn bar to build your own bag (727 W. Madison St.)

FruVé xPress Juicery-- Hot chocolate and a kids corner to write letters to Santa (arts and crafts) (1108 W. Madison St.)

Cone Gourmet Ice Cream-- Hot chocolate for $3 and Santa will be on hand for pictures (1047 W. Madison St.)

Cielo Wellness-- New customers can get a 55 min massage for $45 (825 W. Monroe St.)

1340BWS-- Warm mulled wine (1340 W. Madison St.)

Bare Feet Power Yoga-- Discount on yoga packages for the holidays and candy canes (1006 W. Monroe St.)

Tribeca Boutique-- cookies and champagne (1035 W. Madison)

The CryoBar-- Adult hot toddies and hot chocolate. All participants can do a whole body chill for $40. (1215 W. Madison)

Cat & Mouse Game Store-- Make-and-take ornaments and pictures with Santa from 1-3 p.m. (1112 W. Madison)

Smitten Boutique-- letters to Santa & jingle bell wreath ornament making (1047 W. Madison)

Madison Street Books-- Either a small pop-up store, or a cozy place to get warm with cider and gingerbread cookies and they'll give out pre-published books. (1127 W. Madison)

Century 21, S.G.R— grill hot dogs, hot chocolate, water, and wine (1161 W. Madison)

VITAHL Medical Aesthetics-- Kids craft and bubbly (1135 W. Madison)

West Loop Fit Body Boot Camp-- We will offer a free workout on the top of the hour: 12 p.m., 1 p.m., 2 p.m. and 3 p.m., and goodie bags. (1043 W. Madison)

Monteverde Restaurant & Pastificio-- handing out peppermint chocolate forgotten cookies to passers-by outside (1020 W. Madison)

Vision Boutique-- 30% on plano sunglasses and 40% off second pair complete pair rx glasses or rx suns (948 W. Madison)

Cell Phone Repair-- Hot chocolate and cookies, and 10% off repairs and 20% off accessories. (918 W. Madison)

Elle Nail Spa-- We will offer donuts, drinks and give a free neighbors discount card. (912 W. Madison)

Gold Coast Tickets (908 W. Madison)

Ciao! Cafe & Lounge (939 W. Madison)

Dental Smiles of the West Loop-- We will have hot cocoa and free whitening for a new patient that day (1202 W. Madison)

Jet's Pizza-- Free slice of pizza per person (1025 W. Madison)

Starbucks-- Hot chocolate tasting (1001 W. Madison)

The Fig Tree-- cookies and champagne (1037 W. Madison)

Black Barrel Tavern (1061 W. Madison)

Leaders 1354 (1152 W. Madison)

PILLARS (1167 W. Madison)

Crossroads-- $6 22oz Bud Light Draft, $5 shots of Malort and Jack Fire (1120 W. Madison)

First Eagle Bank (1201 W. Madison)

Coldwell Banker-- Holiday themed face painting and paper ornament making! For the adults, we’ll have two cocktail drinks. For the kiddies, water and juice boxes! (1338 W. Madison)

Pure Barre West Loop — sign up for a free first class and special discount on athleisure wear (1170 W. Madison)

Wigglyville-- We will give away a free holiday dog bandana with any purchase of $15 or more. (1137 W. Madison)

Luxe on Madison-- We will have a "Moose Munch" Popcorn Bar set up in our lobby. (1222 W. Madison)

Pure Dental Spa-- Small gift bag to all those who stop by our office. Our office will be open from 8 a.m. - 2 p.m. (1222 W Madison St Suite #300)

Skyline Smiles We'll give out holiday cake pops & treats and $100 off zoom whitening (Reg: $499, Special: $399) or $50

1018 Madison -- Artopolis Bakery & Cafe will come as a Pop Up Shop (1018 W. Madison)

Crave Kabob (1521 W. Madison)

The Palace Grill (1408 W. Madison)