The West Central Association - Chamber of Commerce and Greektown SSA #16 are excited to announce the creation of an inaugural neighborhood map, in partnership with Concierge Preferred. The first joint project of its kind for the area, the map is designed to directly target hotel guests within walking distance of West Loop and Greektown businesses.
“Greektown and the West Loop have been a destination location for tourists and locals. The new map will provide points of interest for visitors to explore the unique entertainment, restaurants and shops found only in the West Loop and Greektown community,” said Rod Burch, executive director of the West Central Association.
Participating businesses will be highlighted on the map and featured on ChicagoMaps.org; leading neighborhood tourists to their doors. The targeted marketing campaign reaches a broad audience with one business’s ad printed on 30,000 maps distributed to 90 plus hotels.
Although this is the West Central Association’s first map with Concierge Preferred, the company has been publishing maps through its’ Chicago Neighborhood Maps program since 2013, and has grown to six different neighborhoods. The idea came from a hotel concierge request for a new visitor tool that could highlight the best things to do and see in the area.
Concierge Preferred is offering interested West Central Association members a discounted rate for being a part of this marketing program.
For additional information, please contact Rod Burch at rod@wcachicago.org or 312-902-4922, or Theresa Hattar at Concierge Preferred at thattar@conciergepreferred.com or 708-420-1970.
About Concierge Preferred
Concierge Preferred, 11 time winner of the “International Partner of the Year” award from the National Concierge Association, is a Chicago-based visitor marketing company with strong roots in the hospitality industry whose product portfolio was strategically designed to drive visitors to our partners’ doorsteps.
Concierge Preferred provides top quality, inside information and resources to people exploring what to do in Chicago by uniquely leveraging and promoting the voice of the concierge. From their website, digital marketing solutions, content marketing packages, newsletters, magazine, Chicago Neighborhood Maps program, and more, Concierge Preferred brings together travelers, the hospitality industry, planners, and concierge through visitor marketing services in a manner unmatched by any other company in the industry.
Their annual Trade Show at Navy Pier is the largest single-day gathering of Chicago hospitality industry professionals and, due to its growth and market demand, will evolve into the Hospitality & Tourism Summit.
